Keep Glazed

Keep Glazed is a fragrance that wears its gourmand heart conspicuously on its sleeve—a creamy, fruit-forward composition that leans heavily into confectionery warmth rather than olfactory subtlety. The opening salvo of mango and strawberry leaf creates an immediately tactile sweetness, one that feels almost edible rather than merely aromatic, whilst lemon threads through with enough brightness to prevent the composition from cloying outright. What's genuinely interesting here is how the ginger in the heart cuts through the developing creaminess with a peppery bite; rather than allowing the coconut and cream to settle into soporific comfort, the spice maintains a tension that prevents the fragrance from becoming dessert-like in the worst sense.

Andrea Thero Casotti has crafted something deliberately approachable, a scent that prioritises immediate gratification over complexity or depth. The precious woods base does attempt to anchor the sweetness with some structural integrity, though one senses they're a whisper rather than a shout in the composition's hierarchy. This is fundamentally a fragrance for those who find the intersection of fruity and creamy genuinely pleasurable—not a guilty pleasure, but an unapologetic one. It suits warm weather wear, those moments when you want something that smells actively pleasant rather than challenging, worn by someone confident enough to embrace sweetness without irony. The coconut-cream heart suggests outdoor applications: sunlit afternoons rather than evening occasions.