Woody

Smoky & Earthy

Rankness is a deliberately harsh, animalic smokiness—imagine the acrid, slightly putrid smell of burnt hair mixed with wet animal hide and stale tobacco ash. It's deliberately unpleasant, almost feral, like opening a damp leather satchel that's been left in a smoky pub for decades. There's an underlying funkiness, a deliberate departure from conventional beauty. It smells vaguely dangerous, unwashed, and primordial—the olfactory equivalent of a wild thing backed into a corner.