Gucci
A unique visual signature based on accords, character, and seasonality
The tuberose arrives immediately, full-throated and creamy, with just enough pomelo bitterness to create a green-gold effect like sunlight through leaves. There's an unexpected rubbery quality in those first moments, that characteristic tuberose strangeness before it settles into sweetness. The jasmine hovers at the edges, adding depth rather than brightness.
Here the honeysuckle emerges properly, contributing a nectar-like sweetness that makes the composition almost edible—think crystallised flowers rather than fresh blooms. The orris begins its powdery work, softening the white florals' sharper indolic edges whilst maintaining that faint animalic warmth. The Rangoon creeper's odd, slightly medicinal greenness prevents the whole affair from becoming too syrupy.
What remains is a soft, skin-close veil of sandalwood and iris, still sweet but now more about texture than florals—creamy, slightly waxy, unmistakably perfumed. The tuberose has lost its volume but not its character, lingering as a powdery-woody memory. There's an intimate warmth here, that musky quality good white florals develop after hours on skin.
Gucci Bloom is tuberose stripped of its usual soapy civility and presented in full, fleshy opulence. Alberto Morillas has crafted something unashamedly maximal here—a white floral that doesn't apologise for its indolic edges or its almost bruised sweetness. That 69% tuberose accord reading makes perfect sense when you encounter the thickness of this scent, the way it crowds the air with honeyed petals and something darker underneath, something earthy and skin-like. The Rangoon creeper—a note rarely seen in mainstream perfumery—adds a peculiar greenness that keeps the composition from sliding into pure confectionery, though there's an unmistakable powderiness that anchors the whole affair in a vintage aesthetic. This isn't the crisp, ozonic white florals of the 2000s; it's richer, more Italian, more lived-in.
The sandalwood and orris create a subtle animalic undertone that makes this perfume feel warm-blooded rather than merely pretty. It's the kind of scent worn by women who've grown comfortable with their own intensity—not aggressive, but unapologetic. There's something deliberately old-fashioned about its construction, a throwback to when white florals meant heavy crystal bottles and dressing tables rather than fresh laundry. The pomelo's bitterness barely registers against the floral onslaught, serving more as a tart counterpoint than a true citrus introduction. This is a fragrance for those who find minimalism tedious, who want their presence announced by petals and powder and that peculiar muskiness tuberose develops on skin.
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4.4/5 (9.3k)